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Top 10 Travel: Vacation Rental Sites – November 2007

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Top 10 Network TV Show Websites – Week Ended 01-12-08

Note: Rankings are based on market share of US visits among custom category of television network websites of six major broadcast networks (ABC, CBS, NBC, FOX, The CW and MyNetwork) for the week ended...

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Top 10 Online Advertisers – December 2007

Note: Estimated spending reflects CPM-based advertising online, and excludes search-based advertising, paid fee services, performance-based campaigns, sponsorships, barters, partnership advertising,...

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Boomers’ Empty Nest Lifestyle an Opportunity for Marketers

The 78 million Boomers in the US are the largest demographic segment of the population and spend about $2 trillion annually, while the fastest-growing segment over the next five years will be the...

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Nonprofit DM-Driven Sales to Grow 6.8% a Year through 2012

In 2007, every dollar that membership organizations spent on direct marketing yielded a return of $14.47 – a figure that is only going to rise through 2012, according to the newly released Direct...

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MySpace Got 76% of US Social Network Traffic in ’07, Facebook’s Grew 51%

MySpace.com averaged 76.35% of all US visits in 2007* among a custom category of 53 leading social-networking websites, followed by Facebook.com, Bebo.com and BlackPlanet.com with 12.57%, 1.24% and...

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Top 50 US Web Rankings Issued for Dec., Retail Sites Again Show Strong Gains

Yahoo Sites continued to reign among US web properties, followed closely by Google Sites, as traffic to retail, shipping and weather sites increased in December, at the height of the holiday season,...

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Sponsored Link Ad Impressions by Industry – December 2007

Note: Nielsen Online’s AdRelevance service uses a proprietary methodology for estimating online advertising expenditures and takes into account only image-based technologies and advertising sold per...

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Top 10 Travel Aggregator Sites – December 2007

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LL Bean Number One in Customer Service in 2007

Consumers say LL Bean delivered the best customer service in all retail formats in 2007, according to the third annual NRF Foundation/American Express Customer Service Survey;  LL Bean moved up from...

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Google Share of Online Video Up to 31%; Time Spent per Viewer Up 29%

More than 75% of US Internet users watched a video online (either streaming video or progressive downloads) in November, averaging 3.25 hours per person during the month, up 29% from January, according...

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‘Decade of Data’ Study Reveals Key Trends

For men 18 and older, TV advertising is no longer the main influencer in purchasing decisions – just 22% say it is (down 8 points), compared with 24% who now cite advertising inserts as the most...

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Top 10 US Social-Network, Blog, Web Brand Rankings Issued for Dec.

Perennial leader MySpace.com is again atop the rankings of US social-networking sites, with 60.1 million visitors in December, up from November’s 57.4 million unique visitors and 55.3 million a year...

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Top 10 US Online Video Properties – November 2007

Note: Rankings based on video content sites; excludes video server networks. Online video includes both streaming and progressive-download video.

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Top 10 Travel: Airline Sites – December 2007

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Top 10 Current Events & News Online Destinations – December 2007

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More Young Women Than Young Men Have Bachelor’s Degrees

About 33% of young women age 25-29 had a bachelor’s degree or higher level of education in 2007, compared with 26% of their male counterparts, according to tabulations released earlier this month by...

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Most Received High Volumes of ‘Junk’ and ‘Spam’ Email during Holidays

More than half (56.4%) of consumers say they received high volumes of “junk” from marketers (“email from companies I know but that is just not interesting to me”) – second only to “spam” (“email I...

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Mobile Search Used by 46MM Mobile Data Users in 3Q07

Some 46.1 million mobile data users in the US used mobile search functions in the third quarter of 2007 according to a Nielsen Company report examining the mobile search behavior of wireless...

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User-Generated Video Views Up 70% in ’07, Semi-Pro and Pro Content Helped

User-generated video (UGV) scored 22.4 billion views in 2007, up 70% over 2006′s 13.2 billion views, thanks in part to the growing presence of semi-professional and professional content within UGV...

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